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MEDIA KIT
NOT ALL HOLISTIC HEALTH
MAGAZINES ARE ALIKE….
ONE STANDS OUT FROM ALL THE REST…
NEW VISIONS MAGAZINE!

New Visions Mission Statement
The mission of New Visions is to bring helpful and interesting
information about the mind/body/spirit dynamic to a wide base of
people in the Greater Philadelphia Tri-State area. The magazine
features articles by health care professionals and published authors
on such topics as brainpower, emotional barriers to wellness, health
conscious dentistry, etc., and key interviews with such major figures
as Deepak Chopra and Brian Weiss. New Visions is also the perfect
vehicle for holistic health care practitioners and new age specialists
in the Tri-State area to connect to an interested readership, through
profile pages, a holistic directory, an updated calendar of events,
and ads about services and events.
The Advantages of New Visions Magazine:
Quality
Professional Writing
Superior ad presentation
Targeted, wide distribution
Quality: Each issue of New Visions Magazine is a “keeper.”
It is designed with color and flair, and printed on glossy paper,
unlike other free holistic/health magazines, which use cheaper smudgy
newsprint-like paper. Because of its quality, readers hold onto
New Visions Magazine longer than ordinary holistic magazines and
are not embarrassed to have the magazine on their coffee tables.
This “long shelf life” guarantees that your ad will
be on view for a longer period of time, by a greater number of people.
Professional Writing: New Visions articles are always invigorating
and stimulating, with renowned regular professional contributors,
such as Barbara Brennan, acclaimed holistic cook Christine Pirello,
and doctors from Thomas Jefferson Hospital’s Myrna Brind Center
of Integrative Medicine. We do not compromise the integrity of our
magazine by publishing quid-pro-quo articles (an article for an
ad), the dirty little secret of many other free magazines. Each
issue also contains reviews of the latest books and CDs (actual
reviews, not promo pieces sent out from publishers!), natural food
restaurant reviews, a bi-monthly horoscope and more!
Superior Ad Presentation: Because of the superior paper stock we
use and our graphic capabilities, New Visions is a magazine that
presents your ad in the best possible way, in marked contrast to
the drab look of even the best ad when it is printed on the cheaper
newsprint-like paper other free magazines employ. You will be impressed
at how good your ad looks in New Visions Magazine! If you do not
have the capability of making your own ad, our talented staff will
help you to design one that will meet your needs and attract the
eye!
Targeted, wide distribution: With distribution of 50,000 copies
to over a thousand locations throughout the Great Philadelphia Tri-State
area-- Bucks, Chester, Delaware, Montgomery, and Philadelphia counties—New
Visions Magazine can get you the results you want by reaching a
wide consumer base. Distribution is also targeted to top locales,
such as health food stores (including Whole Foods), new age book
stores, chiropractic offices, etc., where you can attract the special
type of customer you are trying to reach!
DEMOGRAPHICS
NEW VISIONS MAGAZINE is a bi-monthly, glossy color magazine distributed
throughout the Greater Philadelphia Tri-State Area.
Circulation: 50,000 copies
Distribution: More than 1,000 locations (health food stores—including
Whole Foods, doctors offices, new age bookstores, etc.)
Total Readership: 210,000
Who Reads New Visions: Age: 37.6; Female: 57%; Male: 43%
Average Income: Under $60,000….. 21%
$60-$90,000…… 34%
$90-$120,000…. 28%
Over $120,000… 17%
Upcoming Issue Themes:
March-April: Spring is Here! A time to turn our attention to the
beneficence of the earth. Our Spring Issue will focus on organic
foods, wines, growers, farmer’s markets, planting, gardens,
Health Food Stores, etc.
May-June: A time for getting the body and mind in gear for the
summer months ahead. Looking Good, Feeling Good, Thinking Good—the
best way, the natural way! Holistically oriented weekend getaways—spas,
farms, etc.
July-August: Our “Summers of Love & Revolution” Issue. To celebrate the Peace and Hippie Movements of the mid-1960s, we are preparing an issue that will examine the health and spiritual movements of those times that influenced much of what we now see in the holistic mind/body/spirit field. A tribute to the music of the 1960s will
also be included. “Where are they now?” Crafts and arts.
September-October: Our Expo Issue. New Visions Magazine sponsors
the Mind Body Spirit Expo, which is the largest expo in the Northeast
United States. Our expo issue, which contains a guide to the expo,
is seen and kept by thousands of people who attend the event.
November-December: To be announced.
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